Submit Press Release

What Counts as a Press Release Submission

A press release is an official announcement from a project about a specific, factual development: a token generation event, an exchange listing, a completed audit, a partnership, a funding round, or a similar milestone. It is not the same as sponsored content, which is a longer promotional piece about a project generally, and it is not the same as requesting inclusion in our independent presale reviews, which follow the separate process described on our review methodology page. If you are unsure which category your submission fits, describing the announcement in your inquiry will help us route it correctly.

Submission Requirements

Before submitting, make sure your press release includes:

• A clear, factual headline that describes the announcement without unverifiable superlatives or guaranteed-return language.
• A dateline and publication-ready date for when the announcement should go live.
• The core facts up front: what happened, when, and why it matters, stated in the first paragraph rather than buried after promotional framing.
• Verifiable details, such as a contract address, audit link, or official announcement channel, that support the claims made in the release.
• A boilerplate paragraph with basic project information and an official website link.
• Contact information for a real person or team who can answer follow-up questions from our editorial team if needed.

Submissions written entirely in promotional language, without checkable facts behind the headline claims, are the most common reason for rejection or requested revision.

Formatting Guidelines

We ask that submissions follow a standard structure to reduce back-and-forth before publication:

1. Headline (under roughly 70 characters, factual and specific)
2. Subheadline or one-line summary (optional but recommended)
3. Dateline (city and date)
4. Lead paragraph covering the core announcement
5. Supporting paragraphs with additional detail, quotes, or context
6. Boilerplate paragraph about the project
7. Media contact details

Plain text or a simple document format is preferred over heavily designed layouts, since formatting is standardized on our end during publishing. Images should be submitted separately at a minimum resolution suitable for web display, with usage rights confirmed by the submitting party.

What We Check Before Publishing

Every submission goes through a basic editorial check before it goes live, consistent with our editorial policy. This includes confirming that:

• Factual claims, such as funding amounts or audit completion, are consistent with publicly available information where it exists.
• The release does not include guaranteed-return language, unverifiable price predictions, or claims that would mislead readers about risk.
• Links included in the release lead to legitimate, working destinations rather than broken or unrelated pages.
• The submission does not impersonate another project, individual, or organization.

We may request edits to bring a submission in line with these standards rather than rejecting it outright, particularly for otherwise legitimate announcements that are written in overly promotional language.

Submission and Publication Timeline

Standard submissions are typically reviewed within a few business days of receipt. If you have a specific date the release needs to go live, such as coinciding with a token launch, note that clearly in your submission and send it with enough lead time for our editorial review, since rush requests close to a launch date cannot always be guaranteed a same-day turnaround.

How to Submit

Send your press release along with any supporting materials, such as audit links or official announcement screenshots, through our submission contact channel. Include a brief note on your preferred publication date and any relevant context our editorial team should know before review. If your submission is part of a broader campaign involving sponsored content or advertising, mention that as well, since it may be handled alongside your press release request.

What Happens After Publication

Once published, a press release remains part of our news archive and is labeled as a press release or announcement, distinct from independently reported news, consistent with how we handle sponsored content. We do not remove published press releases on request after the fact except in cases involving factual errors or legal concerns, which should be raised directly with our editorial team.